Jesse Diehl

Is it your turn to be the DD?

Who’s going to drive you home? Being the designated driver is noble, and sometimes thankless. This campaign applauds everyone who has ever been serenaded loudly on their totally sober drive home with tipsy friends.

Client
ICBC
Year
2012
Role
Art Director, animator
Work
Campaign, TV, road safety
Is it your turn to be the DD?, 1 of 2
Is it your turn to be the DD?, 2 of 2